It strikes me as being slightly odd that you cannot add a target to a campaign at the point of campaign creation. It seems a logical optional set of data that you should be able to add to campaigns. Omniture makes it really easy to import campaigns campaigns on mass and targets on mass. However there is no integration as such between the two products.
So I can add targets for a campaign but the targets live in a seperate menu and the rest of your campaign data lives under the campaign report. It would be nice to simply be able to drop some target metrics in to the campaign report, just like any other event. This would give a nice consoldated view of a campaigns performance and its traget.
This would open up lots of possibilities for reporting on this data in an easier fashion. What do you think good or bad?
We learnt about the CMO dashboard back at the Omniture 2009 Keynote speach. You can get a sneak peek at what this services looks like in the video of the keynote. Josh announced that the CMO dashboard would be made available on cmodashboard.com. This domain is registed to Omniture however is still drawing a blank in a broswser today. So maybe that plan has not gone ahead.
The dashboard tool is a consulting services implemented product. Omniture are leveraging existing and new partner integrations through their Genises solution. However the CMO dashboard data sheet suggest that custom integrations are possible as well. For more details check out the Omniture CMO dashboard press release.
So we can get reports from s.props e-mailed or downloaded by the hour. This could be really useful for generating up to minute cool on page features such as tag clouds powered by popularity. Or a list of what people are searching for within the last 60 mins. However the big blocker to developing a nice fast moving feature along these lines is the fact that I can’t generate a report for the last 24hrs. I am forced to choose between Today and Yesterday which obviously have uses but no good for the above use case.
Logged in today and caught sight of this
Omniture will conduct a scheduled maintenance of our system and databases at 3:00 pm MT, Thursday 7/16. The site will be unavailable for 30 - 60 minutes. Scheduled reports will run (although delayed) and all data collection will continue as expected.
Normal incremental updates generally do not cause outages to the service. So this could be an interesting update with some major changes?
Sitecatalyst 20.3h code release can now nativiley detect the additional info retained in the new Google referring url. Googles change is being tested on about 10% of the Googles searches. The key difference here is that Google are adding the keyword and the position in the results your search result appeared in. This means that Sitecatalys can now correlate search terms to search positions. This is incredibly useful info, for example you should now be able to report on and alert on changes to your search ranking position in Google for your popular keywords.
Check out the blog post over at the Omniture blog.
Update : See post below stating that this code update does not support the additional search result placement cd=!
Plug-ins are modifications to the Omniture .js file which add new and interesting functionality to the application. Some examples are the get value and persist, form analysis and days since last vist. There’s been some talk about a recent change where the code for these plug-ins and the documentation has been removed from the support section. theclickscount.com wanted to get to the bottom of this. Is it a ploy to gather more bucks from the consulting services or are more significant changes a foot?
So not to leave a matter to fester we fired a tweet earlier today complaining about the apparent lack of availability of plug-ins and the apparent lack of free support for these plug-ins. With full credit to Omniture we got a reply from OmnitureCare within 5mins on twitter, there are not many organisations you could get a response from at that pace! The message was as follows
@theclickscount Actually, the list of free and supported plug-ins is growing. Stay tuned for more on this. #omniture.
Let that be a lesson on how a corporates can use twitter to their advantage.
That’s it a tenious basis for a story but the post does suggest that something might happen in this area soon. Comment away if you know more about this than us.
Anyone embedded #Omniture reports into salesforce.com is this possible?
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